How to Start a Support Group: A Practical Guide

This guide and all of our courses were created by Dr Erin Hope Thompson MBE – Founder and Director of The Loss Foundation.

Support groups can provide powerful spaces where people connect with others who understand what they are going through. Whether focused on grief, health conditions, mental health, or life experiences, peer support groups allow people to share experiences, reduce isolation, and learn from one another.

At The Loss Foundation, we have delivered peer-led cancer bereavement support groups for over a decade, gaining deep insight into what helps groups feel safe, compassionate, and supportive.

This guide explains how to start a support group, how to facilitate conversations, and what to consider when organising a group that supports people effectively.

📢 Support Group Courses

Browse our courses and learn how to lead effective support groups, including specialised training in facilitating grief support groups.

Free Support Group Resources

Before diving into the practical steps for how to start a support group, you may find it helpful to explore these free resources. They provide guidance on support group facilitation, peer support activities, and creating safe group guidelines, and can help you feel more confident organising and leading a group. Whether you are setting up a community support group, facilitating a bereavement group, or simply exploring how peer support works, these downloadable guides offer practical tools to get started.

Designed to help foster safe, supportive conversations where participants can reflect, share experiences and build connections.

A simple guide outlining the key principles that help support groups run safely and respectfully.

This checklist includes simple prompts across physical, emotional, and professional self-care to help facilitators maintain prevent burnout and support others sustainably.

Simple activities designed to help support group facilitators encourage conversation, reflection, and connection.

^ Example pages from our free grief group curriculum pdf for therapists and mental health professionals.

A support group is a structured space where people with shared experiences meet to talk, listen, and support one another.

Support groups can focus on many different experiences, including grief, health conditions, caregiving, addiction recovery, or life transitions.

People sometimes ask what a support group actually looks like. In practice, most groups include:

  • a facilitator who guides the conversation
  • a group of people with similar experiences
  • regular meetings (weekly or monthly)
  • a safe, confidential environment

In a support group, participants often share their experiences, discuss challenges, listen to others, and learn coping strategies.

Support groups are sometimes also called:

  • peer support groups
  • mutual aid groups
  • peer-led groups
  • community support circles

The core principle is the same: people supporting one another through shared experience.

Our promotional video which aims to invite people to join our grief support groups – featuring Dr Erin Hope Thompson

It can be difficult to demystify what a support group is really like when encouraging people to join, particularly for those who may feel uncertain, anxious, or unsure what to expect.

To help reduce these barriers, we’ve created a short video for The Loss Foundation’s grief support groups, offering a gentle insight into the environment, tone, and experience of attending. This helps people feel more prepared and reassured before joining. We have also explored this further in our blog, The Courage to Turn Up, which reflects on the emotional step of attending a group for the first time.

Many people wonder: do you need qualifications to run a support group?

In many cases, formal qualifications are not required, especially for peer-led community groups. Many support groups are created by people who have lived experience of the issue being discussed.

However, effective support group facilitators usually develop skills such as:

  • active listening
  • managing group discussions
  • creating safe boundaries
  • supporting respectful communication

Some organisations also offer facilitator training to help people feel more confident running groups.

If you are wondering how to start a support group, the process does not have to be complicated. Many successful groups begin with a small number of people and grow gradually over time.

Here is a simple step-by-step approach.

Start by clarifying what your support group will focus on. A clear purpose helps shape how the group is run, who it is for, and what participants can expect.

Examples include:

  • grief support groups (including pet bereavement)
  • illness or condition-specific support groups
  • carers support groups
  • community wellbeing or peer support groups

You may also want to think about whether your group is aimed at a specific audience, such as a particular age group, type of experience, or stage of a journey. Being clear about this can help ensure the group feels relevant and supportive for those attending.

It can be helpful to describe your group in one or two simple sentences, outlining who it is for and what kind of support it offers. For example, is it a space for sharing experiences, mutual support, or guided discussion?

If we were to describe our own support groups in this way, we’d say:

A clear focus not only helps you structure the group, but also makes it easier for people to understand whether it is the right fit for them — which can make the decision to join feel more comfortable and confident.

Preview of our course: How to Lead a Support Group’

Consider how your group will be delivered and what format will best meet the needs of your participants. This will influence accessibility, group dynamics, and how people engage with one another.

Your group may meet:

  • in person
  • online
  • or as a hybrid of both

In-person groups can help create a strong sense of connection and shared presence, which some people find particularly supportive. They also allow for informal interactions before and after sessions, which can help build trust over time.

Online groups, on the other hand, can increase accessibility. They are often more suitable for people with mobility challenges, caring responsibilities, or those living in different locations. They can also feel less intimidating for some, especially when joining for the first time.

A hybrid approach may offer flexibility, but it can be more complex to manage and may require additional planning to ensure all participants feel equally included.

When deciding on your format, think about your audience, their preferences, and any potential barriers to access. Choosing the right format can make it easier for people to attend and feel comfortable taking part.

Support groups work best when there are clear expectations about behaviour and confidentiality.

Many groups establish simple guidelines such as:

  • respecting each other’s experiences
  • allowing everyone space to speak
  • maintaining confidentiality
  • avoiding judgement or advice-giving unless invited

Explore our support group guidelines template for a practical example of how to set clear, supportive boundaries from the outset.

For in-person support groups, choosing the right space is important for helping participants feel safe, comfortable, and able to share openly. The environment can have a significant impact on how relaxed and supported people feel when they attend.

Look for a space that is:

  • private, so conversations cannot be overheard
  • accessible, including step-free access where possible and good transport links
  • comfortable and welcoming, with appropriate seating, lighting, and temperature

It can also help to choose a setting that feels neutral and non-clinical, particularly for grief or bereavement groups. Spaces that feel too formal or medical may make it harder for people to open up.

Community centres, libraries, faith spaces, or charity venues often work well, as they are familiar, affordable, and designed for group use. If possible, visit the space in advance to check noise levels, layout, and overall atmosphere.

Think about practical details too, such as group size, seating arrangement (e.g. a circle to encourage connection), and access to facilities like toilets and refreshments. Small touches can make a big difference in creating a space where people feel at ease.

If an in-person space is not suitable or accessible for your group, you may also want to consider running sessions online, which can offer greater flexibility and reach.

Once your support group is established, the next step is letting people know it exists and helping them feel confident enough to join. Promotion is not just about visibility — it’s about making the group feel accessible, safe, and relevant to those who may benefit from it.

Start by clearly communicating the purpose of your group, who it is for, and what participants can expect. This might include the type of support offered (e.g. grief support, pet bereavement, carers support), whether sessions are online or in person, and how often the group meets. Simple, reassuring language can help reduce uncertainty and encourage people to take that first step.

You may choose to share your group through community networks, social media, local organisations, or word of mouth. Partnering with relevant services — such as charities, healthcare providers, or community groups — can also help reach people who may be looking for support.

How to Lead a Support Group

Our Support Group course builds confidence and equips you with practical tools to run safe, well-structured support groups.

✔️ Understand the purpose of grief support groups
✔️ Create inclusive, supportive spaces
✔️ Use key psychological frameworks
✔️ Facilitate sessions with confidence
✔️ Manage group dynamics and challenges
✔️ Adapt for online and in-person groups
✔️ Support your own wellbeing as a facilitator

People often have practical questions when thinking about how to start a support group or how to support others through peer connection. Common questions include what happens in a support group, how many people should attend, and whether you need qualifications to run one. Below we answer some of the most frequently asked questions, and you can follow the links to explore more detailed guides on each topic.

How Many People Should Be in a Support Group?

Many people ask how many participants are ideal for a support group. Most facilitators find that 6–10 participants works well. This size allows everyone time to speak while still creating a sense of shared community.
Smaller groups may feel more intimate, while larger groups may require more structured facilitation. If interest grows, some organisations create additional groups rather than expanding one group too large.

What Happens in a Support Group?

A support group meeting usually follows a simple structure. Sessions often begin with a welcome and brief introductions, followed by a check-in where participants can share how they are doing. The group may then move into open discussion about common topics such as coping with emotions, navigating life changes, relationships, or remembering loved ones. Some groups include guided reflections or discussion prompts, but many simply focus on listening, sharing experiences, and supporting one another.

How Long Should a Support Group Meeting Be?

Support group meetings are usually between 60 and 90 minutes long.
This length provides enough time for meaningful conversation while helping participants avoid emotional exhaustion.
Regular meetings may occur weekly, fortnightly or monthly.
Consistency helps participants build trust and familiarity with the group.

What are the Limitations of Support Groups?

Support groups can be very helpful, but they may not be the right fit for everyone. Participants sometimes arrive with different expectations, and discussions can occasionally feel emotionally intense. Some people may benefit more from one-to-one counselling or professional therapy. Support groups also rely on mutual trust and confidentiality between participants. A well-facilitated group recognises these challenges and will signpost people to additional support if their needs would be better met elsewhere.

How to Promote a Support Group?

Common ways to advertise a support group include: community noticeboards, local charities and organisations, healthcare providers, social media, and community newsletters.
Partnerships with local organisations can be particularly helpful in reaching people who may benefit from peer support.
Growing a support group often takes time. Trust and word-of-mouth recommendations are often the most powerful ways groups expand.

When is the Right Time to Leave a Support Group?

Support groups can be helpful during certain stages of life, but people’s needs change over time. Some participants may feel ready to move on when: their circumstances have changed, they feel emotionally stronger or they want to focus on different types of support. Leaving a support group can be a healthy step in someone’s personal journey.

As a Clinical Psychologist, she has extensive experience across the NHS, private, and third sectors. In 2022, Dr. Thompson was awarded an MBE for her services to bereaved families.




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